Institutional Leadership
Director of RSU Business School
"Education is not merely the transfer of knowledge, but the ignition of a strategic mindset that survives the volatile shifts of global history."

PhD, Strategic and Internet Marketing
MSc, Electronic Marketing — Oxford Brookes University (Distinction)
verifiedAppointed Director, RSU Business School
Academic Background
Prof. N. Gladson Nwokah hails from Rumuoro Ogbakiri in Emohua Local Government, Rivers State. He studied Business Administration (Marketing) at the Rivers State University of Science and Technology, graduating with a Second Class Upper Division.
He holds an MBA and a PhD in Marketing with a focus on Strategic Marketing from RSU, and an MSc in Electronic Marketing from Oxford Brookes University Business School, UK, where he earned a distinction in Research Methods. He holds additional certifications in ICT and computer training.
100+
Peer-Reviewed Articles
#1
Ranked Researcher at RSU (AD Scientific Index, 2023)
59th
RSU Inaugural Lecture Delivered
Research Interests
His work bridges traditional and digital marketing with a focus on technology-driven competitiveness across emerging markets.
- Strategic Marketing
- Electronic Marketing
- Supply Chain Management
- Consumer Behaviour
- Marketing Information Systems
- Entrepreneurship
Contributions to Knowledge
Prof. Nwokah redefined Marketing Information Systems by proposing frameworks aligned with modern strategies. His research is indexed on Google Scholar, Scopus, and Web of Science with high H-index scores.
Landmark Research
Strategic Market Orientation & Business Performance in Nigerian Food & Beverage Firms
Focus Area
Internet Marketing and Firm Competitiveness
Professional Career
He began as Executive Director of the Port Harcourt Chamber of Commerce (2001–2003), joined RSU in 2003 as Assistant Lecturer, and rose to Professor of Strategic and Internet Marketing in 2018. As Dean, he established the RSU Business School.
"Education is not merely the transfer of knowledge, but the ignition of a strategic mindset that survives the volatile shifts of global history."